Craig Slate and Ed Bertaud of The Fresh CrEd Podcast Hit the Road for International Fresh Produce Association Foodservice Conference
MISSION, TX - Just like Willie Nelson, The Fresh CrEd podcast is on the road again for its second “Live From” event at the International Fresh Produce Association (IFPA) Foodservice Conference in Monterey, California. Taking place July 29 from 10:30 a.m. to 5:30 p.m. PST, listeners can tune in to hear Craig Slate, Chief Executive Officer of SunFed, and Ed Bertaud, Director of Retail Sales for IFCO, talk shop with fellow industry members.
“I couldn’t have imagined where this idea would go when I first imagined it several years ago and put a plan into action, with my good friend Ed, to merge our industry and lifestyle passions into worthwhile listening,” said Slate. “Our first live broadcast at Viva Fresh showed us the excitement people had for the ‘game day’ experience, not to mention the great content we glean, and we can’t wait to see what happens during our live foodservice broadcast.”
With their podcast studio located near the skybridge, attendees of the event can watch and listen as the duo highlights the power of fresh produce in shaping businesses, lives, and everyday experiences, a release explained.
The live broadcast already has a slew of industry well-knowns scheduled to make appearances including AndNowUKnow’s very own Jordan Okumura, Steve Grinstead of Fresh Edge, Julie Krivanek of Krivanek Consulting, Andy Hamilton of Markon, Rick Overholt of IFCO, and Bryan Barsness from software solution for the food industry WholesaleWare.
Since the show’s creation in 2021, The Fresh CrEd has released 40 episodes, and together Slate and Bertaud have shared their love of fresh produce and their commitment to healthy living with listeners to help find tools to improve their lives.
“I didn’t expect that our conversations would activate people or help them change their lives, but I’m excited that our interviews with inspiring leaders in health, wellness, and the fresh produce industry, as well as our own experiences, are opening minds to the power of human potential when fueled by healthy foods and healthy choices,” said Bertaud.
Sponsors for this exciting live event include SunFed, IFCO, WholesaleWare, FullTilt Marketing, and the International Fresh Produce Association.
The Fresh CrEd podcast is available on YouTube and podcast streaming services such as Apple Podcasts, Spotify, iHeartRadio, Audible, BuzzSprout, TuneIn, and more.
So, keep your phones tuned in to hear these industry names share key insights live from the Foodservice Conference.