Tour de Fresh Announces Riders Have Raised Over $100,000 with Two Weeks Remaining
IRVING, TX (October 6, 2014) –
WHO: Tour de Fresh is a four-day cycling event that raises funds for the United Fresh Foundation’s Let’s Move Salad Bars to Schools (LMSBTS) campaign founded by the Food Family Farming Foundation, National Fruit and Vegetable Alliance, United Fresh Produce Association Foundation and Whole Foods Market in support of First Lady Michelle Obama’s Let’s Move! Initiative.
WHAT: Participants have raised over $100,000 to date; their goal is to raise $120,000 to purchase 40 new salad bars to donate to school districts across the country.
WHY: Today, more than 38 million of U.S. school-aged children are obese according to the Center for Disease Control and Prevention. The number of obese students has tripled since 1980.
WHEN & WHERE:
Sunday, October 12th
6:00 p.m. Welcome Dinner Event sponsored by Tanimura & Antle
Location: The Wharf Marketplace, 290 Figueroa Street, Monterey, CA 93940
Monday, October 13th
8:30 a.m. Starting Line Ceremony and Media Event with U.S. Congressman Sam Farr
Location: The Lafayette Bakery, 3672 The Barnyard Suite #E22, Carmel, CA 93923
7:00 p.m. Dinner Event sponsored by California Giant Berry Farms and SUNSET Produce
Location: 1890 W. Stowell Road, Santa Maria, CA 93458
Tuesday, October 14th:
7:00 p.m. Dinner Event sponsored by Mission Produce
Location: The Courtyard by Marriott, 600 E. Esplanade Drive, Oxnard, CA 93036
Wednesday, October 15th
8:00 a.m. Breakfast Media Event - Salad Bar Donation to Conejo Valley School District - Sponsored by Deardorff Family Farms
Location: 400 N. Lombard, Oxnard, CA 93032
7:00 p.m. Dinner Event sponsored by QSI Produce
Location: Abigaile Restaurant, 1301 Manhattan Ave, Hermosa Beach, CA 90254
Thursday, October 16th
12:00 p.m. Media event – Official Finish Line Ceremony and Check Donation to United Fresh Foundation – sponsored by SUNSET Produce, IFCO, Ocean Mist, TSAMMA Juice and Chipotle Southern California
Location: 777 W. Convention Way, Anaheim, CA 92802 (Breezeway between Anaheim Hilton and Anaheim Convention Center at the SUNSET Produce Flavormobile)
RSVP: Press are invited to all events; RSVPs are strongly encouraged for breakfast and/or dinner. RSVP to [email protected].
This text was pasted verbatim from a press release.
