HOUSTON, TX - Ex-Target Senior Vice President and retail veteran Sid Keswani has been named as Fiesta Mart’s CEO, stepping in for outgoing leader Mike Byars. The appointment was effective yesterday, August 9.

“We are very excited that Sid is joining Fiesta at this time in our growth strategy,” Ken Brotman, Managing Partner at parent company ACON Investments, said in a statement as noted by CSA. “He brings a great deal of relevant experience and skills to Fiesta as we look forward to our next phase of growth.”

The incoming leader served 19 years at Target, working his way up through leadership positions like District Team Leader, Group Director, and Vice President before topping off his tenure as the retailer’s Senior Vice President.

Keswani then moved on to become Senior Vice President of Operations at Susser Holdings, a chain of more than 625 convenience stores.

During his time there, Keswani assisted in a number of acquisitions and new store growth initiatives that added over 125 more stores to the company’s portfolio in 18 months, according to the report. He has spent the last three years working as the Chief Operating Officer for real estate development firm Aspen Height.

With a portfolio listing an acumen for growth, it will be interesting to see where Keswani helps take the retailer, which currently holds 68 stores throughout Houston, Austin, and Dallas-Fort Worth.

Fiesta Mart