Sunview Marketing International Debuts Augmented Reality Ad in September and October Issues of The Snack Magazine; Mitch Wetzel and Robert Lambert Comment
DELANO, CA - When it comes to creative marketing efforts in the produce industry, there's no shortage of vision. Sunview Marketing International took vision and went one step further, creating its own Augmented Reality (AR) ad. You'll be able to find this stunning bit of artwork in our September issue and the upcoming October issue of The Snack.
"We challenge ourselves each and every year to raise the bar on innovation and marketing, and this year was no exception. At this time, we're not sure what is in store for next year, but we will have to one-up ourselves—again," said Mitch Wetzel, Vice President of Sales and Marketing.
To experience Sunview's AR, open Sunview's ad in the September issue or when you get October's, scan the QR code with your iPhone or Android device, and watch as the virtual experience literally unfolds before your eyes. Also, make sure to keep your device trained over the QR code the entire time to see the full experience. Below is a digital version for you to check out as well. The same directions apply for the digital and print versions.
Robert Lambert, Chief Executive Officer and Founder of AndNowUKnow and The Snack Magazine, detailed the importance of ads like this.
"Featuring Sunview's augmented reality ad in The Snack is an example of how we like to elevate our clients' vision and support their creative marketing efforts. It's playful, inventive, and draws attention to the product in a way that people will remember," he remarked.
Sunview Marketing International continues to push the envelope on what is possible in the produce marketing space. Not only does it get people interacting, but it blends the nostalgia of the carnival with the modernity of the smartphone. I'm hard-pressed to think of a better combo!
Be sure to keep your eyes peeled for The Snack Magazine as it hits your mailboxes, and check out this augmented reality experience and Sunview vision!