REEDLEY, CA - While perfecting the art of growing late-season peaches and nectarines, the premium stonefruit grower Mountain View Fruit Sales has launched a new brand, Autumnripe. Shoppers can expect larger sizes, dense flesh, and a high sugar content in these gorgeous fruits.

"Our Autumnripe peaches and nectarines are a testament to the dedication and expertise of our team. The extended time on the tree allows them to develop a depth of flavor and sweetness that truly sets them apart,” explains Rob Brett, Sales Manager. “We're excited to offer our customers this exceptional fruit, knowing it represents the pinnacle of quality we've always strived for and delivered over the years just now packed in a newly branded label."

Autumnripe peaches and nectarines will be available from September through October, perfectly timed to capture the essence of late summer and early autumn, mentioned a release. Retailers can leverage these end-of-season stonefruits with crucial merchandising materials that Mountain View has prepared. The company introduced newly designed fall-colored boxes, display bins, and other promotional materials to support the branding initiative.

Having been grown under meticulous care by expert farmers, these new Autumnripe peaches and nectarines are set to deliver an unparalleled tasting experience. Not to mention, another slam dunk for back-to-school lunch and snack additions.

AndNowUKNow will keep reporting on more fruit news, season after season, so stick around.