Dan'l Mackey Almy Speaks On "Marketing in Sensitive Times" During United Fresh LIVE!
DALLAS, TX - Instead of attending a trade show from my couch, I like to imagine that United Fresh LIVE! will be an intimate event full of good friends surrounding a warm fire. While that may not be the case, our industry is doing what it does best this year: turning a challenge into an opportunity. We may not literally be surrounding a fire this week, but hosts such as DMA Solutions’ President and CEO Dan’l Mackey Almy will have attendees feeling the heat of this game-changing event.
Almy’s aptly named “Fireside Chat” will take place June 18 at 1:00 p.m. Eastern Time during United Fresh LIVE! to educate fresh produce professionals on marketing in sensitive times, as reported in a press release.
Navigating marketing activities and knowing what to say and when to say it can be difficult. During this “Fireside Chat,” one of our industry’s most empathetic and strategic minds will lead a conversation with marketers to discuss the challenges and communication strategies for approaching the sensitivities of our current environment.
To access the DMA Solutions booth at the show next week, search “DMA” in the United Fresh LIVE! virtual trade show platform or click here to tune in. Make sure to register first and we’ll see you there!