Homegrown Organic Farms' Marketing Manager Cherie France Reflects on Strong 2014 Season and 2015 Plans
PORTERVILLE, CA - As 2014 comes to a close, Homegrown Organic Farms is reflecting on another successful year of expansion and evolution, while also looking ahead to a promising 2015.
“As a company dedicated to organic produce we are one of the few growers able to provide a one-stop-organic-shop all year round. From blueberries and stonefruit in the summer, to specialty fall fruit and citrus in the winter, we always have something to offer for any retailers looking to grow in the organic category,” Cherie France, Homegrown’s Marketing Manager, tells me.
2014 has marked a bustling year for Homegrown, full of countless growth opportunities for both new and existing customers, growers, and products. The company continues to see an increase in excitement and commitment from retailer partners looking to enhance their organic programs.
“Over the next 18 months we have significant growth slated for the organic citrus category with new grower partnerships, and newly converted organic acreage. We hope to feature the most complete full-line organic citrus program in the U.S.,” Cherie notes. “Homegrown remains committed to our customers and our growers and hope to better serve both, through the anticipated growth along with everything that 2015 has in store.”
The beginning of December marked a great start to Homegrown’s full citrus offerings for the 2014/2015 winter season to further complement the growing momentum of organic produce.
Current production includes Organic Navels, Cara Caras, Lemons, Grapefruit, Pummelos, Clementines, and Limes (imported from Mexico under its Bella Terra Organics label). The company will begin its W. Murcotts in February and Gold Nuggets in March.
The company is looking forward to another bright year as one of the organic industry’s leading fresh fruit growers and marketers.