ATLANTA, GA - Vallarta Supermarkets has tapped the might of RELEX Solutions, optimizing the innovator’s supply chain and retail planning solutions to boost its efficiency. Through this partnership, Vallarta Supermarkets will use space and assortment planning capabilities from RELEX to better utilize space and increase product availability.

“We are confident that RELEX will help us to achieve our goals by enhancing our assortment planning and space utilization,” said John Sellers, Senior Vice President of Merchandising, Vallarta Supermarkets. “RELEX's focus on delivering measurable value aligns with our principle of providing the best for our customers, ensuring we continue to celebrate and serve our communities effectively.”

RELEX partner Logic will provide guidance and implementation services for this deployment, a press release explained. By utilizing RELEX, the retail chain will have access to data-driven insights to better understand the performance of individual categories and assign the right amount of space to each category and product in store. This will allow the grocer to enhance its store layouts and category/product flows in each department by optimally placing best-selling items to maximize sales.

Shopper-focused, store-specific assortments and planograms will also lead to optimized inventory and space utilization, improved margins, and reduced supply chain costs, the release noted.

“We are thrilled to work with Vallarta Supermarkets for their long-term success and growth plans,” said Keith Adams, Senior Vice President, North America, RELEX. “This collaboration is built on a shared dedication to delivering measurable, swift results, leveraging our extensive experience in the grocery sector to meet Vallarta's unique needs.”

Read more about this innovative alliance here.

Want more retail news? Stick with ANUK for the latest industry updates.