GLC Cerritos Names Giovanni Cavaletto as President of United States Division; Saul Medina Comments
CIUDAD GUZMAN, JALISCO, MEXICO - GLC Cerritos, one of Jalisco’s largest avocado grower-shippers, recently welcomed its newest President. Giovanni Cavaletto will be taking on the United States division.
“Joining Cerritos at this time in my career just made sense,” said Cavaletto. “I have a strong passion for the avocado industry. GLC is a sophisticated operation that offers vertical integration and a commitment to food safety, as evidenced by its GlobalG.A.P.-certified groves. Their work with The Rainforest Alliance certification demonstrates a commitment to sustainability that goes above and beyond industry standards. A focus on productivity and continuous improvement in all aspects of the company ensure that Cerritos will continue to drive efficiencies in today’s competitive environment.”
Cavaletto joins Cerritos as an industry veteran with nearly 30 years of experience. Most recently, he was the Commercial Director of the Agricultural Supply Chain at The Morning Star Packing Company in Woodland, California. He was previously the Chief Operating Officer and Vice President of Sourcing at Index Fresh.
His deep roots in the avocado industry go back to predate the boom of guacamole and avocado toast. He was a founding member of the Hass Avocado Board, the Mexican Hass Importers’ Association, and the Colombian Avocado Board, spearheading growth as the industry grew from $300 million to today’s $3 billion industry.
Establishing the U.S. division and hiring Cavaletto is part of the company’s strategic initiative to enhance service, communication, and alignment with its U.S. customer base. Cerritos is a diversified farming operation with over 2,900 acres of avocados in Jalisco.
In his role, noted the release, Cavaletto will lead a team to strengthen relationships and operations with importer partners and customers. A focus on growth is important, as 1/3 of the company’s acreage is yet to reach full production.
“At Cerritos, we believe leadership is the ability to transform vision into reality, and Giovanni is a steward of this value. Giovanni has been a pillar and leader in the avocado industry through its various growth stages in the U.S., which makes him primed to be President of GLC Cerritos, LLC in the United States,” said Saul Medina, President of Grupo Aguacatero Los Cerritos. “With strong yields from our intensive farming practices, the right team will be key to continue to deliver on our value of excellence.”
Meet the man for yourself today at the International Fresh Produce Association’s Foodservice Conference at booth #1000.
Congratulations, Giovanni Cavaletto, on your new role!
