SALINAS, CA – The holiday season is proving to be a busy, yet productive one for Naturipe Farms. The company’s cranberry season is in full swing as Thanksgiving is just weeks away, and the crop this year is looking just as good, if not better, than the last.

“Naturipe Farms has a very strong organic and conventional cranberry program,” Keith Parker, Cranberry Product Manager, told AndNowUKnow. “What makes us unique is we pack each order as they come in. At Naturipe, we feel it is better to pack each order fresh to ensure the best quality for customers. This helps alleviate any soft or shriveled cranberries in the package.”

Naturipe has a full conventional and organic line-up of fresh cranberries. Packaging options for its organic line include a 7.5 oz. clamshell, 8 oz. bag, and 12 oz. bag. For the conventional line, Naturipe offers a 12 oz. clamshell and bag, 2 lb. bag, and 3 lb. bag.

Kyla Oberman, Naturipe’s Marketing Manager, recommends that retailers cross-promote cranberries with complementary products such as oranges and cloves or goat cheese and crackers to gain consumer attention. “Sampling this product combination as well as handing out recipe ideas and product information, including health benefits, are also well received by consumers.”

The company can load cranberries out of multiple facilities: direct out of Wisconsin, or out of its two distribution centers on the East (Manfredi, PA) and West (Oxnard, CA) Coast. “This makes it easier for our customers to load the cranberries with the other berries (strawberries, blueberries, raspberries, and blackberries) they might be loading with us,” continued Parker. “This also makes it easier for customers to load lesson pallet quantities if needed.”

Congrats on the excellent start to the Thanksgiving season, Naturipe! 

Naturipe Farms