SAN ISIDRO, MX - Sinaloa Encanta celebrated its third annual event with growing numbers, having gathered together more than 600 industry members on March 11th.

Producers, buyers, foodservice operators, association members, and even the general public gathered to celebrate and connect Sinaloa's strong agroindustry.

“The third version of Sinaloa Encanta showed its consolidation as the must-go meeting for all the players in the agro business in Sinaloa,” Eduardo Leyson, President of the organization committee and a producer himself, commented in a press release. “This state produces 70 millions of boxes of vegetables per year from 150 thousands acres, and generates 200 thousand jobs. We are producing quantity and quality, and it is a great business to come and see first-hand all the possibilities that we have to offer. Sinaloa Encanta is a one stop place for the buyers.”

The Texas International Produce Association (TIPA) and buyers like Walmart, Limex Sicar, Marengo Foods, Nature Fresh Trading, and Fresh Farms had the opportunity to meet directly with producers from Sinaloa.

Activities took place on the Leyson family's land, seeing almost double the attendance from last year despite it only having been its third year.

This event welcomed representatives of several organizations, among them a delegation from Arizona, including:

• Jonathan Larkin, member of the Arizona House of Representatives
• José Andrés García, Phoenix's Mayor Greg Staton representative
• Kim Sabow, from the Arizona Lodging & Tourism Association, and, demonstrated the interest of their state in developing better and richer links with Sinaloa.

To celebrate the culture that this northwestern state of Mexico has to offer in state capital San Isidro, a farming operation next to Culiacán, everyone gathered for new activities, meetings, and to witness the local tradition that produce participates in.

Highlights included:

• A Business Center setup in which about 30 business meetings took place throughout the day
• A group of international buyers had the opportunity of visiting the operation of Del Campo, one of the horticulture market's leaders to see the quality processes of Sinaloa
• 12 of the best restaurants in the area offered a vast sample of the state's exceptional cuisine
• World-renowned wineries from the neighboring state of Baja California showcased their best products in a blend of food and wine
• Several artists displayed differents aspects of the local art, music, and traditions

All proceeds from Sinaloa Encanta will benefit Pro-Educa Sinaloa, which supports the “Henry Ford” elementary schools for children of farm workers, which the organization said is a fundamental part of the agroindustry of Sinaloa.

Don’t miss the fourth annual Sinaloa Encanta, already slated for March 2017.

Sinaloa Encanta