Naturipe Celebrates Justin Timberlake's Braspberries with Social Media Sweepstakes
SALINAS, CA – Last year, Justin Timberlake made his debut into the produce industry after creating the iconic Braspberry, causing a frenzy of Instagram followers to say Bye Bye Bye to the old way of enjoying blueberries and raspberries. To continue the Braspberry craze and promote healthy eating, Naturipe Farms is encouraging berry fans to try the new fresh fruit variety snack and enter into the Naturipe Braspberry Sweepstakes for daily prizes and to support hurricane relief efforts.
“We are excited to promote Braspberries! It is a new delicious treat you get when pressing a plump, fresh blueberry into a fresh raspberry,” says CarrieAnn Arias, Vice President of Marketing, in a press release. “We cannot think of a better way to start the new year than by supporting our consumers’ desire to be creative with healthy snacking and supporting the communities still reeling from the effects of the recent hurricanes.”
Helping communities throughout Texas, Louisiana, Florida, and Puerto Rico that were devastated in the wake of Hurricanes Harvey, Irma, and Maria, Naturipe calls on followers to try the new berry treat in an effort to donate up to $10,000 to help provide vital services to the victims in these communities.
To enter the sweepstakes, consumers are invited to share photos or videos that depict how they enjoy Braspberries on Facebook, Instagram, or Naturipe's website with the hashtags #Braspberry and #Entry. Naturipe will donate $1 to the Hand in Hand Hurricane Relief fund for every entry received. Those who share a photo or video will be automatically entered for a chance to win Naturipe’s daily drawing for a $10 iTunes gift card.
Starting on January 15th and ending on February 16th, Naturipe will announce a total of 33 winners–a winner for every day of the sweepstakes.
Ask yourself, WWJTD (What Would Justin Timberlake do?). Enjoy Braspberries til your heart’s content, and you might find yourself a Naturipe Braspberry Sweepstakes winner.
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