SOUTH AFRICA - Westfalia Fruit, a global leader in the avocado industry, will showcase its commitment to sustainable innovations and social growth through technologies such as natural avocado dyes and community-oriented programmes in Chile. Taking place between 5-7 February 2025, the event provides an ideal platform for Westfalia to present these innovations.

According to a press release, some of the highlights at the show this year will include:

• Syros On Full Display: Westfalia’s recent acquisition of Syros strengthens the company's avocado-based business globally. At the booth, visitors can explore up to 18 fresh avocado-based products on the tasting table, tailored for the foodservice and retail sectors, showcasing shared values of innovation and progress in the avocado industry
• Avocado-Based Dye Brings Natural Color to Life: Westfalia will introduce a natural dye extracted from avocado stones. Perseorangin is the pigment that produces eight vibrant shades ranging from light yellow to deep reddish-brown. The dye is already making waves in fashion and is part of Westfalia’s Total Crop Use strategy, which supports 100 percent utilization of avocados
• Supporting Community - Westfalia Wins SDG 17 Award for Tiltil Projects: Westfalia Fruit Group’s Chilean operation, as part of the Pro Tiltil Alliance, received an award under SDG 17 (Partnerships for the Goals) for impactful community projects in Tiltil. Collaborating with nine companies, the initiative addresses local challenges through efforts like a community kitchen enabling food production and income generation, student internships, job fairs, and school support. This recognition highlights the power of partnerships in driving sustainable development and fostering positive change within the Tiltil community

“As the pioneering frontrunner in the avocado industry, Westfalia is committed to driving innovation and sustainability,” said Johnathan Sutton, Group Chief Sustainability Officer. “Our mission goes beyond delivering quality produce; it’s about making a positive impact on people and the planet through sustainable farming practices, reduced emissions, and water conservation.”

At Fruit Logistica 2025 Westfalia will bring this vision to life, showcasing initiatives such as natural avocado dyes, an extended range of innovative avocado-based products, and community programs illustrating Westfalia’s focus on partnerships and reinforcing its leadership in the industry.

To learn more about these projects, visit Hall 5.2 stand D-21 at Fruit Logistica 2025.